SCHOC CHOCOLATES CELEBRATES 10 YEARS WITH DEBUT OF NEW TABLET AND INTERNATIONAL ATTENTION
Never one to shy away from pushing the boundaries of chocolate flavours, Wairarapa’s Schoc Chocolates will celebrate its 10-year Anniversary with the debut of a new tablet and exciting range of Easter treats.
The Greytown based Chocolate Studio will debut its fennel chocolate tablet featuring roasted fennel seeds in rich, smooth dark chocolate at a series of international events in the coming weeks as well as part of its in-store birthday celebrations. In addition the studio is working hard on a new line-up of special edition Easter treats that will be available from stockists in early March.
Murray Langham, Chocologist and owner of Schoc Chocolates, is looking forward to unveiling the new products at the ISM trade fair in Colonge, Germany, this month (the world's biggest confectionery trade fair), and in Abu Dhabi, Dubai, in February. During his time overseas Mr Langham will also be visiting key contacts in Germany and Belgium to look at machinery, packaging and to gain new insights in the world of chocolate. He says the timing is perfect with the company celebrating 10 years in business.
“I am so excited about heading overseas to catch up with colleagues and acquaintances that have helped make Schoc Chocolates what it is today,” he says. “I’m also looking forward to finding out what trends are happening in the world of chocolate and making sure our customers here have nothing but the best.”
Schoc Chocolates opened in Greytown in 2002 with the aim of creating a unique blend of gourmet hand-made chocolates and self-exploration. Mr Langham, a qualified chef, culinary judge and counsellor, also created the expression Chocology, which examines an individual’s choice of centres and shapes above others and determines how these choices can be interpreted to identify habits of behaviour. He has written two books on the subject, one of which has just been sold to Russia to be translated. The other is already translated in German, Portuguese, Spanish and Italian.
“I set out to combine the joy and health benefits of consuming quality chocolate with a deeper understanding of one’s inner self,” says Murray. “Now 10 years on I am still passionate about pushing chocolate’s boundaries and sharing my passion for creating new and exciting tastes with others.”
“And the fennel tablet is a good example of this. After trialling it last year, the feedback we received was overwhelming positive so we decided to officially debut the product to coincide with our 10-year Anniversary. We now hope more people can enjoy it.”
While not giving too much away, Mr Langham is equally excited about the Studio’s line-up of Easter special editions for 2013. These include new Easter capsules for Schoc’s funky arty eggs.
The Schoc range includes tablets, truffles, moulded and dipped chocolates, as well as Christmas, Valentines Day, Easter and Mother’s Day special editions. They feature over 85 flavours with the top three being chilli/lime, sea salt and lemon and white. Flavourings are organic and where possible sourced locally.
For more information please contact:
Murray Langham on 06 304 8960.
SCHOC CHOCOLATES TO DEBUT NEW TABLET AT NZ CHOCOLATE FESTIVAL
Wairarapa’s Schoc Chocolates continues to explore and push the boundaries of chocolate tastes.
Next month, the Greytown based Chocolate Studio will debut a new tablet at the inaugural New Zealand Chocolate Festival, which is one of many events in this year’s VISA Wellington On a Plate culinary festival.
Murray Langham, who is now the sole owner of Schoc Chocolates, is looking forward to unveiling one of many new products at the Festival being hosted by the InterContinental Wellington from August 12-14. The qualified chef, culinary judge and counsellor, who specialises in Chocolate Therapy, says people can expect their taste buds to be zinging after savouring his new creation.
“I’m currently playing with a smoked tablet and for the Chocolate Festival will be releasing our much anticipated Curry and Poppadom Tablet,” he says. “But will it be in white, dark or milk chocolate? People will have to find out at the Festival.”
Schoc Chocolates opened in Greytown in 2002 with the aim of creating a unique blend of gourmet hand-made chocolates and self-exploration.Murrayalso created the expression Chocology, whichexamines an individual’s choice of centres and shapes above others and determines how these choices can be interpreted to identify habits of behaviour.
“I set out to combine the joy and health benefits of consuming quality chocolate with a deeper understanding of one’s inner self,” says Murray. “Now nine years on I am still passionate about pushing chocolate’s boundaries and sharing my passion for creating new and exciting tastes with others."
Murray, who will also be guest speaking, at the Culinary Master Class with chocolate tasting at the Te Papa Soundings Theatre on July 24, says the secret to Schoc Chocolates success is the delicate balance of flavours.
“Because I believe chocolate is savoury, not sweet, it allows me to look at flavour combinations one wouldn’t normally associate with chocolate,” he says. “Sugar is used as a flavour enhancer to marry the combinations within the chocolate.”
Schoc Chocolates was also one of 85 international Chocolatiers featured in the recently released book “Chocolate Unwrapped” and the only one from New Zealand.
The Schoc range includes tablets, truffles, moulded and dipped chocolates, as well as Christmas and Easter special editions. They feature over 85 flavours, from classic strawberry and caramel to chilli/lime or smoked tea. Flavourings are organic and where possible sourced locally.
NZ on a Plate
Series 3 is to start screening on TV 1 next month.
We are very excited to be featuring in the Greater Wellington Region episode, which will be screening
5.30pm Saturday 6th November 2010
We hope you get the chance to watch this episode and see for yourself our luxurious chocolates being made by hand with the finest ingredients, unique flavours, giving you a true taste sensation in our Greytown studio, the home of Schoc Chocolate.